The Wire, golf's only daily transaction newsletter
July 28, 2003 • Volume 5, No. 19
a publication of the Golf Press Association

 

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  Today's News

Marketing
The Long Cove Club chooses MembersFirst to provide them with Web-based interactive communications to enhance member communications and communicate timely club information and news 24/7, increase member participation at social events and tournaments and build a greater sense of community.
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Business
Pellucid and Edgehill completed another Customer Franchise Analysis for a major national golf course management company. The CFA helped to identify an opportunity in low customer retention and a loss of transactions among the retained customer base for a midwest public golf course. The results will help the course focus its future marketing efforts against these two objectives and goals.
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Briefly
As part of its national expansion plan, multi-channel retailer Golfsmith International Inc., acquires San Francisco-based Don Sherwood Golf and Tennis World. The terms of the transaction were not disclosed. ...

The World Golf League, Inc., plans to launch a television advertising campaign which will include direct response infomercials and 30-second and 1-minute commercial spots. Legendary Marketing, an Orlando-based agency specializing in direct response marketing, will direct the campaign. ...

Industry leaders will gather in Athens, Greece, at the 1st European Golf Investment & Real Estate Conference & Exhibit, November 28-29, to discuss the prospects, challenges, business and investment opportunities as well as the future of the industry in Europe. ...

U.S. Open winner Hilary Lunke, Annika Sorenstam, Patricia Meunier-Lebouc and Karrie Webb, the current holders of the four major titles in women's golf, are in the list of 131 exempt players who will be competing for the Weetabix Women's British Open at Royal Lytham & St Anne's July 31-August 3. ...

The Men of Holy Family Catholic Church announce open registration for golfers and sponsors for the 8th Annual Mark O'Meara Golf Classic to be held September 13 at ChampionsGate Golf Resort in Orlando, Fla. Visit holyfamilyorlando.org/mohf for details. ...

Scotland's Colin Montgomerie will make his debut in the UBS Cup this year, joining the 2004 European Ryder Cup Team Captain Bernhard Langer of Germany and Welshman Ian Woosnam in the Rest of the World team to face the United States at the Seaside Course, Sea Island, Ga., from November 21-23. ...

Rich and Sara Beem greeted their firstborn, Michael Waide, at 6:37 a.m. MDT Friday, nearly three weeks before his due date. The healthy boy measured 6 pounds, 11 ounces and 20 inches. ...

Volvik Golf Balls, distributed by FLGOLF of Summerfield, Fla., is fast gaining ground with its Crystal model, a 70 compression golf ball available in four colors and white. ...

Firethorn, the golf apparel brand of Redstone Apparel Group, has named Martha Austin Sales Representative for Texas and Oklahoma.

 IN THEIR OWN WORDS: Peter Jacobsen

Nearly 20 years after his first win at the event, 49-year-old Peter Jacobsen took home the trophy at the Greater Hartford Open for his seventh PGA Tour victory.

PETER JACOBSEN: It feels great. I was thinking out there today, this is the first tournament back, two-year anniversary from when I had hip surgery. I had hip surgery back in 2001 and I came back to this tournament after being on crutches for eight weeks, two months, and I remember only being able to play nine holes and I just ran out of gas each day and I missed the cut. But it's kind of the finish line for me of a long road back from a quite a few years of playing hurt through the late 90's and into the early 2000, and then meeting Dr. Mark Phillipon, who actually I met him through Steve Elkington, Norman, Jesper Parnevik had the same surgery.

Thinking back 19 years ago, to 1984 when Sammy Davis, Jr., gave me the check down there. It's very, very special.

TODD BUDNICK: Your 20th appearance here. Last week Craig Stadler wins at 50, this week you win at 49, what's going on with the game.

PETER JACOBSEN: Craig Stadler called me last night and he left a message on my phone. He said, look, if you win, we will be paired together in January at the Mercedes Championship, because they pair you in orders of your victories. I actually thought about that all day. I love Craig Stadler, he's one of my great pals all the way back from college days. I actually thought about that, I said all right, playing with Stads at Kapalua.

TODD BUDNICK: Chris Riley said you guys had a lot of fun out there, he enjoyed talking with you. He likes to play that game as well. He said it was a very enjoyable experience.

PETER JACOBSEN: Yes, I am a big fan of Chris Riley. I think he has a bunch of talent. He is going to win a lot of tournaments on TOUR. He hit 2 balls out of bounds today. He hit it out of bounds on the first hole and 13th hole. That's 4 penalty strokes. It goes to show you the kind of attitude he has. He hung in and shot 2-under for the day. Take those 2 balls out of bounds, it's a different story.

He is a talker, and I'm a talker. Most people - they don't want to talk but they just listen, that's all they have to do.

TODD BUDNICK: Talk about the walk up 18, 3-stroke lead. It had been a long time since the last time.

PETER JACOBSEN: Yes, it had. I knew that 16, 17 and 18 are very, very tricky. We were helped with having 17 and 18 downwind. So I knew that was going to take a little pressure off the two shots. 16 is a very difficult hole. Chris Riley chipped in for eagle on 15, so he was up first on 16. It's always nice when you have a very tricky par-3 with swirly winds to see what your playing partner hit. Actually I think I got a break there. He hit a 7-iron, we both thought that he had to hit 7-irons have solidly to get it to the hole and he hit his 7-iron past the hole and I knew right then it was good 7-iron for me. I hit it on the green and almost made the putt for birdie, but the key I thought for me was the tee ball on 17. It was downwind, I hit a 3-wood, I murdered it off the tee, I hit a hundred-yard sand wedge shot and pulled it back off the hill to about four feet and I knew I was pretty close.

I'm sure -- you never know on 17, simply because there are so many things that can happen. It's one of those disaster holes.

TODD BUDNICK: Questions.

Q. With age 50 approaching, what has your approach be to how you are going to handle moving to the Senior Tour, if you would, and what has happened this week changed any of that thinking?

PETER JACOBSEN: I haven't really had a chance to think about it but I was planning on playing the Champions Tour next year when I turned 50. Now, I don't know what I'm going to do. I'm in the same boat now as Jay Haas. Jay has had a great year and made 2 million dollars. He has contended in so many tournaments this year. He should have won a tournament by now. I'm sure he will win before the year is out. I don't know what I'm going to do but it's a nice problem to have.

Click here to read the complete interview with Peter Jacobsen.

Reader's Forum
In recent weeks, several older veterans have won on the PGA Tour: Couples, Perry, Stadler, and now Peter Jacobsen, winner of the Greater Hartford Open nearly 20 years after his first victory at the event. Do you enjoy seeing these players win tournaments, or would you rather see younger, up-and-coming players be successful?

Let us know your opinions by sending your responses by Thursday at 5 p.m. ET with the subject line RE: Veterans. Also include your first initial and last name, along with your city and state or country.

Send your response to info@gpagolf.com