The Wire, golf's only daily transaction newsletter
February 23, 2004 • Volume 6, No. 36
a publication of the Golf Press Association




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Today's News
Associations
The Allegheny Chapter of the Executive Women's Golf Association in State College, Pa., will hold its pre-spring organizational meeting March 13 at the Toftrees Resort & Four Star Golf Club in State College, Pa. For more...

The Phoenix Valley of the Sun Chapter of the Executive Women's Golf Association receives the EWGA "Chapter of Excellence" at the association's annual conference held in Pinehurst, N.C. For more...

Tournaments
3M Gulf will be the official sponsor of the players' physio unit at the European Tour's Dubai Desert Classic from March 4-7. For more...

Marketing
Wild Marsh Golf Club in Buffalo, Minn., signs to use Cybergolf's E-Gift Certificate and Event Registration systems. For more...

Events
The PGA Trade Expo 2004 will be held at the Beijing Exhibition Center in Beijing, China, June 1-3, and will comprise of five industry shows. For more...

Contests
South African Trevor Immelman wins The Royal Bank of Scotland Shot of the Month Award for December/January for the second successive year. For more...

Business
Q-Roll Golf Vice President of Sales Tom Santori announces the addition of 11 new sales reps covering 18 states. For more...

Architecture
Paul Albanese and Chris Lutzke open Albanese and Lutzke Golf Course Architecture & Construction Management, with offices in Radford, Va., and Clawson, Mich. For more...

Briefly
Ocean Hammock Golf Club in Palm Coast, Fla., and the LPGA Teaching and Club Professional Membership Southeast Section will co-host a pro-am on April 19 in support of the Stuart F. Meyer Hospice House/Memorial Health Systems Foundation in Palm Coast.

ORLANDO, Fla., Feb. 20, 2004 (PRIMEZONE) -- The World Golf League announces that it has contracted with West Corporation of Omaha, Neb., not West Communications as previously stated to handle all of its incoming calls for its upcoming marketing campaigns.

The Long Drivers of America announces a three-year agreement with Rogers SportsNet to air the RE/MAX WLDC finals from Mesquite, Nev. from 2004-06.

Clubmaker-Online.com announces its participation in the SMT Golf "Rebates and Charities" program. For each clubhead ordered through distributors, customers receive a $10 rebate certificate with $1 being donated to Make A Wish.

The Advertising Federation of Greater Mobile (Ala.) presents its 2003-04 ADDY Award for advertising creative excellence to Mobile-based media group MDi for its Craft Farms' advertising campaigns.

Golf Hawaii host Mark Rolfing interviews Arnold Palmer in the Tuesday, Feb. 24 show to be aired on The Golf Channel.

Deals of the Week
Deal #1: Fly to Toyko
From: Korean Air
Details: Roundtrip to Tokyo from Los Angeles from February 18 - March 31 for flights on Monday, Tuesday, Wednesday or Thursday. Must be purchased by February 29.
Price: $330 roundtrip. Add $50 for other days of the week.
How: www.koreanair.com, under "Special Deals"

Deal #2: London Weekend
From: Virgin Atlantic
Details: Enjoy a weekend in London that includes roundtrip air, 3 nights accommodations, daily breakfast and hotel taxes and service charges for travel between February 26 and March 25. Must be booked by February 26.
Price: $269 from JFK. Other cities available.
How: www.virginvacations.com

Deal #3: Ski Keystone
From: Keystone Resorts
Details: Stay and ski at Keystone, Colorado, this Spring and get free lift tickets with your lodging.
Price: Starting at $57 per person per night.
How: www.keystone.snow.com, under "Web Specials"

Deal #4: European Summer Savings
From: Insight Vacations
Details: Book yourself and a companion on one of Insight's air-inclusive European vacations and save $300 per couple. Good for travel from April through October. Must be booked by March 31.
Price: $300 savings per couple
How: www.insightvacations.com, under "Specials"

Deal #5: Cruise to Bermuda
From: Travelocity.com
Details: Take a 6-night cruise to Bermuda on Carnival Legend. For April 23 departure only. Save additional money when you use MasterCard.
Price: $549 per person, inside cabin, based on double occupancy.
How: www.travelocity.com, under "Cruises," then "Deals"

- Judi Janofsky & Rich Steck
www.wheretogonext.com

Reader's Forum
The WGC-Accenture Match Play Championship returns to La Costa Resort and Spa this week in Carlsbad, Calif. Only once has this championship been held at a different venue or date on the calendar. Should this event be moved around the globe like the other three WGC events? If so, then where?

Send comments to info@gpagolf.com with the subject line "Match Play." Only those responses that include first name, last initial and hometown will be considered. Comments will be published in the Friday, Feb. 27, edition of The Wire.

Send your responses to info@gpagolf.com