Golf Press Association to Publish Special 2002 The Wire Show Guide

Contact Alex Miceli
Publisher
Golf Press Association 919-510-5019
alex@gpagolf.com

RALEIGH, N.C. (January 7, 2002) -- The Golf Press Association announces it will produce a special 2002 The Wire Show Guide e-newsletter in conjunction with the PGA Merchandise Show, Jan. 24-27 in Orlando, Fla.

The Wire Show Guide, to be e-mailed on the first day of the PGA Merchandise Show, Thursday, Jan. 24, to targeted media worldwide, allows exhibitors attending the show and companies not in attendance to increase exposure of their new products.

"With the success of The Wire, the Show Guide was a natural extension to allow exhibitors and non-exhibitors the ability to easily distribute information about their products," GPA Publisher Alex Miceli said.

The Wire is a daily e-newsletter that began in July 2001 and is the single source for press releases pertaining to golf and the industry, compiling the headlines in a quick, easy-to-read format.

The e-newsletter, with a subscriber base of nearly 9,000 readers, also provides daily features that go beyond the headlines and serves as an easy-to-use archive of press releases.

The Golf Press Association, an independent golf news service, is an international provider of editorial, photographic, audio and graphical content to newspapers, magazines and Web sites. The Golf Press Association was developed to assist publications in providing:

• Exclusive content that creates value for the customer
• Comprehensive event coverage, in addition to feature and statistical packages
• Media support in the form of on-site writers, Web producers and broadcasters at golf events

The Golf Press Association provides a cost-efficient service designed specifically to the needs of individual customers. With its editorial and statistical packages, the Golf Press Association is providing an innovative perspective that encompasses a sport that has grown dramatically in the past five years. Started April of 2001, the Golf Press Association already lists Reuters, Agence French Presse, the U.S. Golf Association, Golfweek, Sports Illustrated and numerous metropolitan papers throughout the United States as its clients.

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