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New Tour Rep For CHAMP Producing Dramatic Results
320% increase in usage of CHAMP soft golf spikes in 2003 versus same period in 2002
Contact Randy Guyton
404-720-8292
rguyton@fmeonline.com
MARLBOROUGH, Mass. (March 31, 2003) - In order to get the top professionals
in the game to use your equipment, you need a great product and a dedicated
Tour representative to get the product in the hands of the pros. For
2003, CHAMP, a leading manufacturer of golf spikes, hired Arnie Cunningham
as PGA Tour Representative, and it has paid dividends. In the first nine
full-field events in 2003, usage of CHAMP soft golf spikes have increased
320% over the same events in 2002.
"Arnie has done a great job for us on Tour," said Harris MacNeill, CEO of CHAMP. "He has made an immediate impact, as evidenced by the tremendous increase in players wearing our spikes over the first three months of the season."
Cunningham is an 18-year veteran of the PGA Tour, having represented such companies as Taylor Made, Etonic, Titleist, Cobra, See More and Como, to name a few. In addition to CHAMP, he currently reps Harrison Shafts, Winn Grips, Tabasco and La Jolla.
CHAMP is the worldwide leader in the sale of athletic cleats, including golf, football, soccer, baseball and track. With more than 70 years of technological expertise behind it, CHAMP(R) is a clear leader in the golf industry in the design and manufacture of both metal and soft golf spikes. No other company in the industry has the engineering experience or the manufacturing capabilities that CHAMP has, allowing CHAMP to consistently be at the forefront of innovation, offering golfers the most traction and durability possible.
CHAMP is a division of MacNeill Engineering Worldwide, which has been designing and manufacturing athletic footwear components since 1931. The company has been a pioneer in cleat technology since it introduced the world's first locking spike: SURE-LOK. Since then, MacNeill Engineering has grown to be a world leader in the sport cleat industry with innovative offerings which include the CHAMP Q-LOK System(R), used in all Nike(R), Etonic(R) and Cutter & Buck(R) golf shoes; the new CHAMP TRI-LOK(R) system, which fits shoes by Foot Joy(R), Dexter(R) and Lady Fairway(R); CHAMP ScorpionSpikes; and the CHAMP TRAC spikes.
About CHAMP/MacNeill Engineering Worldwide
Founded in 1931, MacNeill Engineering Worldwide has grown to become a global golf leader and the undisputed world leader in athletic cleat technology. A privately owned manufacturing and distribution company with offices worldwide, MacNeill designs, develops, manufactures, markets and sells a full line of golf products and accessories under the CHAMP(R) name.