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Seminars, Exhibits and an Evening Demo & BBQ Highlight First Day Activities at the PGA Fall Expo Contact Sherry Major SAN DIEGO, Calif. (August 5, 2003) - The 2003 PGA Fall Expo, Aug. 5-7 at the San Diego Convention Center (SDCC), opened its doors to thousands of PGA professionals, retailers and industry leaders for a full day of career seminars, trade show exhibits and an evening of hands-on product testing at the event's first Demo & BBQ. The first day of the PGA Fall Expo began with 21 professional development programs ranging from player retention to merchandising and changing demographics to golf business management. Several hundred attendees participated in the popular seminars, presented in partnership with The PGA of America, the Association of Golf Merchandisers and other leading golf organizations, at the SDCC from 8:30 a.m. to 1:00 p.m. The traditional trade show portion of the PGA Fall Expo opened at noon and saw 351 manufacturers on hand to display equipment, accessories, apparel, training aids and services within 60,000 square feet of exhibit space. PGA professionals, retailers, mass merchandisers and industry leaders also were able to personally test equipment at indoor driving, pitching and putting facilities located in the popular 19th Hole exhibit of the convention center. The first day's action concluded with the inaugural Demo & BBQ event where attendees personally tested products, accessories and services of 19 exhibitors, including Callaway, Nike, and Wilson, at Riverwalk Golf Club from 5:30 - 9:30 p.m. The after-hours demo featured hitting bays for equipment companies, a putting green, non-equipment exhibits and a free barbecue from 5:30 to 7:00 p.m. The PGA Fall Expo continues tomorrow, Aug. 6, with the education conference presented from 8:30 a.m. - 1:00 p.m. and exhibits from 9:00 a.m. - 5:30 p.m. Thursday, Aug. 7, is the final day of the PGA Fall Expo with exhibits open from 9:00 a.m. to 1:00 p.m. For additional event information or to register, call 1-800-840-5628 or click on www.pgaexpo.com. The PGA Fall Expo, organized in partnership with The PGA of America, is one of four leading golf trade shows in PGA Worldwide Golf Exhibitions' global golf portfolio including the PGA Merchandise Show in Orlando, Fla.; the Ontario PGA Golf Merchandise Show in Toronto, Canada; and the PGA Merchandise Show of Australia in Sydney. Reed Exhibitions is the world's leading organizer of trade and public shows with a portfolio of nearly 500 events servicing 49 industry sectors. There are 112,000 exhibiting companies that take advantage of Reed's marketing opportunities, which attract over nine million buyers globally. |